RUPA Announces Partnership with Iconic Australian Lifestyle Brand Okanui

Tue, Mar 17, 2026, 2:55 AM
AM
by Ananya Bhindi (RUPA Commercial and Communications Manager)

The Rugby Union Players’ Association (RUPA) is excited to announce a new partnership with premium Australian coastal lifestyle brand Okanui, offering RUPA members, past and present players, and staff exclusive VIP pricing across Okanui’s full collections.

Okanui CEO and co-owner, Simon Kasprowicz, is a former professional Australian rugby union player and long-time supporter of RUPA. Simon played as a flanker and No.8 for the New South Wales Waratahs from 2002 to 2004, earning 21 caps. He also represented Australia at U19, U21, Schoolboys, and Sevens levels and played club rugby for Souths in Brisbane, Eastwood, and Manly in Sydney. Over a career spanning nearly a decade at elite levels, Simon was recognised for his leadership and work ethic, qualities he now brings to Okanui.

Okanui

Simon and his wife Wendy Kasprowicz took over Okanui in 2011, continuing a proud family legacy. The brand was founded in 1956 by Dick Ash, uncle to Wendy, who famously crafted the first longer boardshorts from repurposed Australia Post mailbags to ride the large wooden “Okanui” surfboards popular at the time. Officially launched in 1978, Okanui introduced its signature hand-drawn hibiscus prints, inspired by Dick’s travels through the South Pacific, quickly becoming a staple of Northern Beaches surf culture.

Since taking the helm, Simon and Wendy have grown Okanui into a premium lifestyle brand while honouring its heritage. From initially running the business out of their kitchen table while raising three children, they have expanded Okanui into a thriving national label with ten flagship stores across Australia.

Through this partnership, RUPA members, past and present players, and staff will enjoy VIP pricing across Okanui’s premium collections, including boardshorts, apparel, swimwear, and accessories. The collaboration provides a unique opportunity for the rugby community to access one of Australia’s most iconic coastal lifestyle brands while enjoying exclusive benefits.

Simon Kasprowicz said: “Rugby taught me resilience, teamwork, and dedication, and we bring the same values to Okanui. As a former RUPA Member, I am proud to offer RUPA members and staff VIP access to our collections and to celebrate the Australian coastal lifestyle through this partnership. It’s a way to give back to the rugby community while keeping a truly Australian family brand thriving.”

For past and present players, contact ananyab@rupa.com.au to access.

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